A chargeback is a dispute initiated by a cardholder with their bank, requesting a refund of a payment made to a merchant. Chargebacks can occur for various reasons, including fraudulent transactions, unauthorized charges, or other issues that may arise with a transaction.

If a chargeback occurs, it is important to take immediate action to try and resolve the issue. One of the first steps is to notify one of our growth consultants who will be able to assist you in the process. They will provide you with a tracking number for the shipment or any other information needed to attempt to win the chargeback. It is important to act quickly, as chargeback disputes have a limited time frame in which they can be resolved.

It is important to note that chargebacks cannot be performed by the fulfillment team or any other member of Why Unified, as they must be handled through the subscriber's payment processor of choice. Our growth consultants can provide guidance on how to initiate the chargeback dispute process with the payment processor.

To prevent chargebacks from occurring in the first place, Why Unified has implemented several measures to ensure a secure and positive shopping experience for customers. This includes world-class customer service, fully optimized sites, premium products, US-based shipping and warehouses, and safe and verifiable practices.

In summary, responding to a chargeback requires prompt action and clear documentation to support your claim. By working with our growth consultants and following best practices, merchants can increase their chances of winning a chargeback dispute and prevent chargebacks from occurring in the future.